Chart Showing Internet Advertising Revenues in 1996

I was trying to find information on 1-800-Music-Now (remember you could buy music through your phone?) and came across internet advertising statistics. We've come a long way. From The Economist on 5/8/1997:
"Total Internet advertising revenues last year were just $267m (see chart 6), compared with $33 billion spent on television advertising in America alone—even though top Internet sites have television-sized audiences of a million viewers a day. America Online, with 8m subscribers the biggest Internet service provider, has more viewers than any cable television network or newspaper, and all but the world’s two most popular magazines. So where is the big advertising money Internet media companies are expecting? Waiting and seeing: the market is too new for advertisers to be sure they will get their money’s worth."


Related Posts


HTML Comment Box is loading comments...